Dr. Giannina Warren brings a wealth of experience to the world of Place Branding, both from an academic standpoint as an Associate Professor and Senior Program Manager of Professional Communications at RMIT University Vietnam and as a practical strategist shaping the narrative of cities and regions.

Infusing her passion for the subject into every lecture, she constructs a rich learning environment, drawing from her pivotal role in launching the groundbreaking MA in Place Branding and validated training programs through The Place Brand Academy. Her dedication to the professionalization of place branding is not just theoretical; it's a commitment forged through years of pioneering research and hands-on projects that have influenced policy and enhanced tourism and urban development strategies on a global scale.

With an intuitive grasp of how marketing and public policy intersect, Professor Warren's teaching reflects her extensive background in managing and actualizing successful place branding initiatives. Her work, deeply rooted in understanding the occupational intricacies of place marketing, resonates throughout her teachings, offering students real-world insights and the latest academic thought. Her commitment extends beyond the classroom as she continues to lead research on the integration of sustainability and climate action into city branding.

This unique blend of expertise and genuine enthusiasm for progressing the identity and prosperity of places ensures that her Masterclass in Place Branding Foundations is an inspiring experience for students poised to shape the future of cities and destinations.